Work Performed:
- Extracted information and reviews for 200 hotels on Expedia by web-scraping in Python.
- Designed a SQL database for hotel information using normalized Entity Relationship model.
- Calculated the sentiment for customer reviews using Semantria for Excel and designed a Mongo DB database for the sentiments.
- Compared the sentiments with the hotel ratimngs for various categories.
Conclusion:
- Even though most of the hotels have a similar User Rating and Expedia Rating, the sentiments of the reviews often differ.
- Its easier to express the customer experience through reviews, than through ratings, so hotels should focus more on analyzing and responding to reviews for better insights.